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Urban rental apartments
in the heart of Montréal
Privacy policy
INTRODUCTION
We, our parent companies, subsidiaries, affiliates, and related entities, respect your right to privacy. We recognize the importance of protecting your personal information provided when visiting our website and are committed to maintaining the confidentiality and security of the personal information we collect. This Privacy Policy describes, among other things, the types of personal information we collect, how we use this information, the protection measures we have in place, the right to access personal information, and the parties to whom such information may be disclosed.
This Privacy Policy applies to any personal information we receive from or about individuals like you who are not employed by us.
For the purposes of this statement, “personal information” means information about an identifiable individual, including but not limited to contact details such as name, address, email address, telephone number, demographic or household information, and financial or credit information.
HOW DO WE USE YOUR PERSONAL INFORMATION ?
We only collect personal information that is directly related to our business activities. By entering personal information on our website, you consent to the processing of your personal information for business purposes related to the purchase of a home, market research, project planning/development, or as specifically described in our purchase agreements. The quantity and type of information collected will be limited to what is necessary to achieve the identified purposes.
In general, we use personal information for the following purposes:
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To respond to information requests
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For customer service
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To process and complete transactions with you
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To make available, promote, and offer services, products, and/or special offers
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To improve and personalize our website’s content and/or presentation for individual visitors
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To allow us to better serve you
HOW DO WE PROTECT YOUR PERSONAL INFORMATION ?
We have taken appropriate measures to protect the confidentiality and security of the personal information collected and stored in our databases. While appropriate security measures have been implemented to protect against unauthorized access, use, alteration, or loss of personal information, you should be aware that any information transmitted over the Internet may be intercepted by third parties. We assume no responsibility in the event of interception, misuse, or alteration of any information transmitted over the Internet.
Our website may occasionally contain links to other websites that collect personal information. Our Privacy Policy does not extend to such third-party websites; therefore, we assume no responsibility for third-party links, their privacy practices or policies, or the content of such websites. We encourage you to read the privacy statements of those third parties and make an informed decision about whether to visit their sites or provide them with personal information.
Unless required by law, compliance directives, or routine computer backup storage, we strive to retain personal information only for as long as necessary to fulfill the purpose for which it was collected.
WHO CAN SEE YOUR PERSONAL INFORMATION ?
Access to your personal information will be limited to individuals who need this information to carry out our business activities. We do not disclose your personal information without your consent, except where such disclosure is directly related to our business operations or necessary to provide you with information, products, or services. We may also disclose your personal information when required by law.
In connection with our business operations, your personal information may be provided to the following third parties :
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Any company or legal entity associated with our current or future projects/developments, including but not limited to our legal, accounting, and/or auditing advisors
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The real estate agent and/or broker who introduced you to a specific project/development
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Data processing companies that manage or handle marketing campaigns on our behalf
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A lender or guarantor providing services to us or to you for a project/development
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Insurance companies providing coverage for us or for you
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Trades, subcontractors, suppliers, contractors, or other service providers (e.g., cable TV, telephone, internet, security, utilities) working on any of our projects/developments
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Any competent governmental authority or agency
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Any other party disclosed in the purchase and sale agreements you have signed
These third parties receive only the personal information necessary to perform their contracted services and may not use it for other purposes.
HOW DO WE COLLECT PERSONAL INFORMATION ?
Where possible, personal information will be collected directly and with the consent of the individual concerned; however, we may sometimes collect personal information from third parties.
For each visitor to our website, our server may recognize the visitor’s domain name and email address (if applicable). We collect domain names of visitors, aggregate information about which web pages visitors access, and information voluntarily provided by visitors, such as personal details, survey data, and/or site registrations.
We may also collect basic information about website usage. This non-identifiable information may be collected automatically, without registration or completion of surveys, forms, or online questionnaires. Such information may include website traffic volume, pages visited and duration, type of internet browser and operating system used, and the domain name of the referring site (if applicable). This information is used only in aggregate form to help us better understand market trends and improve the quality of our website.
COOKIES
A “cookie” is a small amount of data that our website may send to your web browser, which may then be stored on your computer’s hard drive so we can recognize you when you return to our site. We may use cookies to store visitor preferences, record session information, register user-specific data on pages visited, alert visitors to new areas of interest upon return visits, track past activities to improve service, or personalize site content based on browser type or other visitor-provided information.
You can set your web browser to notify you when you receive a cookie or to refuse certain cookies. You are not required to accept cookies to access or browse our website; however, disabling or deleting cookies may result in minimal functionality loss.
RIGHT TO ACCESS PERSONAL INFORMATION
You may request to view the personal information we hold about you. If you wish to review, verify, or correct your personal information, you must contact our Privacy Officer using the contact details below. Please note that all requests must be made in writing. While you have the right to access your personal information, this right is not absolute. We may deny access where permitted or required by applicable law. We will make reasonable efforts to inform you of the reasons for any denial, subject to legal restrictions.
CONSENT AND UNSUBSCRIPTION
You may modify or withdraw your consent at any time. If you have received correspondence from us and no longer wish to receive it, please notify our Privacy Officer using the contact details below. Subject to legal or contractual restrictions and reasonable notice, we will ensure that your name is removed from our mailing list(s).
GOOGLE ANALYTICS AND GOOGLE ADWORDS
We use Google Analytics to collect and analyze information about the sections of our website you visit, which allows us to customize the website according to your interests and preferences. Google Analytics is a web analytics service provided by Google.
Our website also uses the Google AdWords remarketing service to advertise on third-party websites (including Google) to previous visitors of our site. This may include ads shown to visitors who did not complete a specific action on our site, such as submitting an inquiry form.
This could be an ad on a Google search results page or on the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on previous visits to our website.
You can view Google’s privacy policy here: http://google.com/intl/en/policies/privacy/.
You can disable or prevent Google Analytics from using your data by installing the Google Analytics opt-out browser add-on: http://tools.google.com/dlpage/gaoptout/.
You can also disable or set your ad preferences on Google’s Ad Preferences page. Continuing to use our website without opting out signifies that you understand and accept these terms.
CONTACT US
If you have any questions or concerns regarding our Privacy Policy or wish to access or update your personal information, please contact us.
All complaints will be reviewed as soon as possible based on the circumstances.
REVIEW OF THIS PRIVACY POLICY
We reserve the right to update this Privacy Policy at any time to reflect changes in legal obligations or in how we handle personal information, without notice, and we encourage you to review it regularly.

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